Riff Raff Releases "Mr. Popular"

posted in: Music News

The man who inspired James Franco‘s character in Spring Breakers is back on the music scene with a brand new video.

Riff Raff has been cutting his teeth on the underground hip-hop scene for the last few years. Many claim his looks, a white boy with ridiculous dreads and masterfully cut facial hair, have a lot to do with his success thus far. I cannot say whether or not that is true, but I do know his new video for “Mr. Popular” is all kinds of absurd.

Opening with shots of Riff Raff hanging out alone on a couch and later playing basketball alone in a smokey room, “Mr. Popular” plays like a low budget attempt at larger-than-life appeal. Riff Raff has garnered a lot of attention in 2013, and now he feels that popularity should translate to success in the hip-hop game. You can watch the video and decide whether or not that should in fact be the case after the jump.

Riff Raff has always been a singles and mixtures guy over someone who talks about creating an album. We’re not sure when, but sometime this fall he’ll have a new release and we’ll be right here reporting on it. Stay tuned.