It’s all in the hands of the judges now. After almost five months of competition, spanning eight different genres and three different rounds, the Top 20 artists in the Intel Superstars competition are now being evaluated by our judging panel. One winner will take home $10,000.
The #1 ranked artists from each of the genre channels have already been named prize winners, and will each receive a pretty great package that includes guitars from Gibson, computers from Intel, microphones from Blue Microphones, amps from Orange Amplification, and more from Creative Labs, HDMX, Sonos, and V-MODA. They are:
Rock: Pullman Standard (Hollywood, CA)
Pop: Kristen Hope Justice (Buford, GA)
Latin: Gregory Telfort (Freeport, NY)
R&B: DeShaude (Toluca Lake, CA)
Country: Stanford Joel (Charleston, South Carolina)
Singer-Songwriter: Addambongg (New York, NY)
Hip-Hop & Rap: KooL CrAzE (Fredericksburg, VA)
Electronic: E Live (Berkeley, CA)
These artists, along with the rest of the Top 20 from their channels, were all entered into Round 3, where the overall Top 20 from across the entire competition was determined. In just a few days, we expect to have a final determination from the judges, including Austin Renfroe (winner, 2011 Intel Superstar), Jason Ienner (Manager, Hot Chelle Rae and Haerts), Bruce Tyler (Industry Executive, former EVP at Sony), Tommy Page (Pandora VP of Artist and Brand Partnerships), Brian Nolan (Senior Director, Creative Agency – Columbia Records), Justin Lassen (Producer, Nihil Studios), Mike Rivet (Sr. Marketing Manager at Intel), and myself, Scott Janovitz (Director of Community at OurStage.com).
There are so many great entries in this competition, it’s going to be a tough selection. We hope everyone has a chance to listen and discover some new music. Stay tuned for the big winner.
We’re halfway through Season 2 of The OurStage Panel, with Bronze Radio Return and Civil Sound heading to the SXSW Season Finale, and two more coveted spots are still left on the bill. This week, The Panel, consisting of Gavin DeGraw (Platinum Recording Artist), Bruce Tyler (Executive Producer/Ent. Consultant/Former Executive Vice President Sony Music), Lee Dannay (Vice President of A&R, Warner/Chappell Music), Sharon Dastur (Program Director Z100, New York, NY) and Scott Igoe (Music Producer for Jimmy Kimmel Live!), weighs in on PunchFunkLove, The Organ Beats, Alanna Clarke and The Reel. Head to the video below to find out who will get a chance to move on.
Are you ready for it? The OurStage Panel is back for a second season! Stacked with an electrifying new collection of artists and a revamped cast of panelists”including Gavin DeGraw (platinum recording artist), Bruce Tyler (Executive Producer/Ent. Consultant/Former Executive Vice President Sony Music), Lee Dannay (Vice President of A&R, Warner/Chappell Music), Sharon Dastur (Program Director Z100, New York, NY) and Scott Igoe (music producer for Jimmy Kimmel Live!)”this season proves to be bigger than ever. Each week, we’ll feature a brand new episode where four artists will face The Panel head to head for their shot at the exclusive SXSW finale performance. Sixteen will enter, four will move on, one will win. Check out Episode 1 below, find out a little more about the artists and sound off in the comments on who you think deserves a shot to emerge.
Back in October, Natalie Major took the “Artist Access” Grand Prize with her song “Heartbreaker””a catchy track with a rock ‘n’ roll foundation, big chorus and just a touch of female pop sass. On January 19th, Major performed a showcase at The Sidewalk Cafe in NYC to an audience of old friends and Bruce Tyler, entertainment consultant, executive producer and former EVP Sony Music and Columbia Records. The atmosphere of the club was warm and inviting, just the crowd you’d expect from such a gig. Natalie took to the stage, guitar in hand and rocked the crowd with a forty-minute set of-originals plus one cover (The Cure’s “Lovesong”). After the show, Bruce and Natalie sat down for a one-on-one chat. Check out the Q&A below to hear all about her performance and exclusive mentoring session. And be sure to watch her performance of “Hide and Seek” in the video at the bottom.
OS: Many artists have said that performing for friends and family can be the most difficult, that said, the audience was more than supportive during your set. How do you feel the performance went?
NM: I think the performance went great. I’ve never really agreed with it being more difficult to play for family and friends because there’s always a bias there. I’m always hardest on myself when I perform in front of people I don’t know because those are potential supporters of my music. My friends and family have always been most supportive and most honest with constructive criticism that has helped make me better as a performer and a songwriter. It’s hard to differentiate who is a true fan versus someone who is your friend and supports everything you do regardless. But, I have come to notice that a lot of my true friends are my true fans which makes it all the easier to play for them.
NM: Bruce was great. It’s always great being able to talk to someone who knows the business inside and out, someone that has a bigger perspective than I do. It seems he really is drawn to the artist aspect of music which is definitely somebody I respect and cherish advice from. He really did open my eyes to how important performing is in front of people, how each show makes you a better performer, and how essential it is to see if your material resonates with the audience. I am certainly going to start playing shows more often.
OS: What did Bruce say that made you think differently about your strategy for success in the music business?
NM: His views on being an artist in the industry really just made me revisit strategies I’ve visited in the past. We all can’t be the next Adele, but I think it’s great that he mentioned the fact that she really opened a road for singer/songwriters to have a market because I’ve always thought that too. You always have to be a step ahead of what is already out there, and I’m constantly trying to create something that fits me but isn’t entirely “generic” from a lyrical perspective. I think the hardest part of being an artist and a songwriter is finding the artist within all of your capability that you are completely satisfied with. I want to create unique material, something that is marketable yet still respected, and give people something that hasn’t been done before because no musician likes the question “who do you compare yourself to?”
Natalie Major is a young songwriter with a knack for whipping up an irresistible blend of pop /rock /soul musical magic. Originally from Chicago, this up-and-coming songstress now spends her time bouncing back and forth between California and NYC, chasing the elusive music biz dream. We’re happy to announce that Natalie is the Grand Prize Winner of October’s “Artist Access” Competition with her track “Heartbreaker”. Suffice to say, she’s well on her to way catching that dream.
October’s “Artist Access” Competition gave rock, pop, country and urban Premium Members an opportunity to go behind the velvet ropes and meet with music industry consultant Bruce Tyler. While Tyler’s resume includes being the former EVP of both Sony Music and Columbia Records, he currently lends his entrepreneurial expertise to some of the most influential companies and artists in music. Whether it’s working alongside major record labels, artist managers, music producers, radio giants, leading music Internet sites, TV and film production companies or some of the biggest artist in music today (John Mayer, John Legend, Aerosmith, Beyoncé and The Fray to name a few), Tyler is widely considered one of the music industry’s best resources.
Check out Natalie Major’s winning song and more in the playlist below.
They’ve got the talent, they’ve got the ambition, the only thing left is the connections. Well, we’ve got connections for Xolie Morra & The Strange Kind right here. This September, Xolie Morra and gang brought their classic-tinged indie rock ‘n’ roll to the Artist Access Premium Member Competition on OurStage, and frankly, it blew the fans and competition judges away, locking them in as the Grand Prize Winner of a mentoring session with industry veteran Bruce Tyler.
Tyler’s worked with some of the biggest names in the business including John Mayer, John Legend, Aerosmith, Beyoncé, The Fray and more. His resume includes time spent as the EVP of both Sony Music and Columbia Records, and he currently lends his entrepreneurial expertise to some of the most influential companies and artists in music. Whether it’s working alongside major record labels, artist managers, music producers, radio giants, leading music Internet sites, TV and film production companies or some of the biggest artist in music today, Tyler is widely considered one of the music industry’s best resources.
Scroll through the playlist below to sample some of Xolie Morra & The Strange Kind’s musical talents, including “Over My Head”, the track that won them the prize. Stay plugged in to the OurStage blog in the coming weeks to find out all about their experience.