Tag Archive for 'Contest'

HOW TO EXECUTE AN ONLINE PROMOTION

If you’ve been following our tutorials, then you already know how to put together a killer EPK as well as grow a fan base online. So let’s use this knowledge together and get some action. It’s time to promote.

Promotions are important tools to raise awareness about yourself and/or your band while engaging your fan base. But remember to use promotions sparingly because your supporters will start to feel less like fans and more like worker bees if they are inundated with too many contests, giveaways, etc. Be smart and focus your efforts on important events and objectives that need support.

A good promotion is one that gives your fans an easy and clear call-to-action and rewards them with something of a high perceived value such as tickets to a show, an advance copy of a CD, a free t-shirt, a meet-and-greet or a private acoustic performance. Something that won’t cost you much, but will feel special to your fans.

Remember to deliver on your promise in a timely manner. In other words, don’t wait six weeks before putting a CD in the mail to a contest winner. And be sure to recognize and thank not only the winner(s) but everyone who participated in the promotion as well. That’s just good manners.

Here are some ideas for easy online promotions:

•    Ask your fans post one of your songs on their profile and email you once they’ve done it. First 10 do so get a free download, free CD, etc.

•    Have your fans change their profile picture to your new album cover and email you a screenshot. Do a random drawing and send the winner an autographed copy of the CD.

•    Let your fans create a video to your new single. Post the videos on your profile page and ask your fans vote on their favorite. Send the winner a prize package.

•    If you’re planning a tour, ask your fans to send a show invite to all their friends. The first 20 to send you a screenshot of the invite they sent get a free t-shirt.

•    Post a blog calling on your fans to contact their local radio station and request your single (be sure to provide the call numbers for them). Plan a free show for the first market that adds your song into rotation.

When it comes to promotions, the sky is the limit. Be creative, have fun and give your fans something great to reward their efforts.

signatures_kateb10

THE 2ND ANNUAL NAUKABOUT MUSIC FESTIVAL OF CAPE COD – WIN TICKETS THROUGH OURSTAGE!

Naukabout Music Festival

Naukabout Music Festival

Looking to enjoy some live outdoor music on Cape Cod this summer? Then check out the 2nd Annual Naukabout Music Festival at the Barnstable County Fairgrounds on August 8th. Renowned Pittsburgh folk rockers Rusted Root are slated to headline the main stage with support from the Ryan Montbleau Band and Pete Francis featuring Barefoot Truth. OurStage songstress Emily Elbert will be featured on the side stage in addition to other great New England acts like Tripping Lily and Tin Can Tele. Tickets are only $25 and kids under 12 get in free so you can bring the whole family!

Naukabout is a Cape Cod-based clothing company that specializes in casual, active and outdoor apparel. The company first hosted the event last year to benefit the Elias Fund, a non-profit organization dedicated to funding education and community development for Zimbabwean youth. Proceeds from this year’s festival will go to the Fresh Air Fund, another non-profit agency that organizes free “fresh air” summer vacations to children from low-income families living in New York City. Since 1877, the Fresh Air Fund has helped more than 1.7 million children from disadvantaged communities receive free summer vacations through volunteer host families and Fresh Air Fund camps.

Rusted Root

Rusted Root

To sweeten the deal, OurStage and Naukabout are teaming up to offer a few lucky fans from the New England area the chance to attend the festival for free. The top two fan predictors for the Acoustic Channel in June along with the top two fan predictors for the Reggae Channel in July will be selected to win tickets with backstage VIP access!

For more information on this contest you go HERE.

For more information on Naukabout Music Festival including ticket purchases go HERE.

You Could Record a Song with T-Pain!

If you’re an up-and-coming Hip-Hop or R&B artist looking for a big break, OurStage is bringing you the opportunity of a lifetime:  We’re giving one OurStage artist a recording session with Grammy winning, Platinum artist T-Pain.

That’s right.  T-Pain.

The man who serves up hits with Kanye West, Lil Wayne, and Ludacris with ease. The man releasing a new album, Thr33 Rings, next week.  The man capable of changing the direction of your career if you’re an aspiring Hip-Hop or R&B star.

In addition to the recording session, you’ll get a recording contract with Nappy Boy Digital to release the song.  And considering it’ll feature you and T-Pain, you know it’ll be a hit.

What do you have to do?  Just record yourself rapping or singing over the instrumental verses of his song Everybody Else (you can download that here).  Upload your version to the T-Pain channel.  Then, get your fans and friends to judge your song to the top.

It’s that easy.  So what are you waiting for.  Go to www.ourstage.com/go/tpain and get started!