Many weeks ago, we teamed up with Coors Light® to find the country’s coldest MC, one who could spit rhymes like the frostiest winters, and after brutal competition through several different judging and voting rounds, New Jersey-bred rapper Felony Fame has been crowned the coldest of them all. Also known as Propane Fame, the Newark native moved to North Carolina at a young age and got an early start on his rapping career, soon becoming a rising phenomenon. After some tough times in NC, he returned to his roots in New Jersey to focus on developing as an artist, dedicating himself to the art of hip-hop. Fame describes his title by saying, I chose the name Felony Fame because I wanted to be known for making records, not having a criminal record. I have an alter ego, ˜Propane’ Fame, which showcases my versatility and creativity on records that are for any genre. Felony happens to be for the streets.
Fame put that versatility and creativity to the test on July 26 at the Coors Light® “Search For The Coldest“ finale, hosted by Ice Cube, where he competed with seven other finalists in a random freestyle battle to see who was really the coolest spitter in the game. With help from judges DJ Khaled and DJ Drama, the score was settled as Felony Fame held it down for the Charlotte, NC crew with his heavy hitting punchlines and unique use of metaphors. Now, he’ll cash in on $10,000 in studio time to build a track produced by DJ Drama, and will be featured on the upcoming Search For the Coldest Mixtape, presented by Drama himself. Congratulations to DL, Chris Akinyemi, Tarik Trotter, The Lyrical Maze, KOVE, Lois LS Lane, and Aquil for making it to the finals in NYC.
Eight of the nations’ “coldest” MC’s”as selected by YOU, the fans”are about to get their moment in the spotlight, and we’ve got your exclusive access right here. Beginning Thursday July 26 at 8:00pm EST, the Coors Light® “Search For the Coldest” Competition Finale will be streaming live from searchforthecoldest.com. You can catch performances from the competition finalists, Ice Cube, Fabolous, and DJ Drama during the event, which will be hosted by Cipha Sounds and Peter Rosenberg from New York City’s Hot 97. Tune in and catch all the action from the hottest seat in the house.
After months of intense judging and voting, the Coors Light® “Search For The Coldest” Competition has reached its final round, with just eight talented MCs preparing to go head“to“head in a randomly selected freestyle battle live in New York City on July 26.
Winners from the New Orleans, New York, National Video, and National Wildcard Channels will face the regional winners from Baltimore, Atlanta, Philadelphia, and Charlotte. Check out the final eight below! When the dust settles onstage, a panel of music industry experts will judge the final performance and officially crown the nation’s coldest MC. Who will be victorious? Stay tuned to find out!
Everybody knows that Philadelphia is the “City of Brotherly Love,” delicious cheesesteaks, and the Eagles, but is it home to the coldest MC in the nation? With only 16 semi-finalists left in the running, the Coors Light® “Search For The Coldest” Competition” is ready to find out. Philly semi-finalists Mike Milan and Aquil recently squared off onstage alongside Ice Cube, DJ Drama, and Wale, as they battled for rhyme-spitting dominance and the right to be crowned the nation’s best undiscovered MC. Watch highlights from the performance below, and be on the lookout for more videos of semi-finalist action from Atlanta and Charlotte.
The Coors Light® “Search For The Coldest” Competition is entering the home stretch. Months of fierce competition have narrowed down the pack to 16 of the nation’s coldest semi-finalists who are ready to battle it out for the Grand Prize. Recently, Baltimore semi-finalists Harmony Muzik and KOVE took their game onstage alongside Ice Cube and special guest Wale to prove they’ve got the stuff to be crowned coldest. Check out the recap video of their performance below, and stay tuned for more vids fresh from Atlanta, Philadelphia, and Charlotte.
Coors Light’s “Search For The Coldest” Competition is really starting to heat up as the emcees inch ever closer to the coveted DJ Drama-produced track that will premier on the Coors Light #SFTC2012 Mixtape. Now it is up to you to help decide who makes it to the finals.
Vote today and you will also be entered to win BIG. Two fan winners will be selected to receive a trip for two to the “Search for the Coldest” Finale in New York City on July 26, 2012, including airfare and hotel accommodations for two nights, two tickets to attend the “Search For the Coldest” Finale, and a $300 gift card.