Carly Rae Jepsen is in luck. It looks like she won’t have to ensure the continuation of her celebrity run after Call Me Maybe falls from its current summit by relying on the hoopla generated by her own Nipplegate”nude photos that ended up being someone else’s.
Thanks to a call from Adam Young, the one-man band behind Owl City, Jepsen is about to relight the fire under her rising star the old-fashioned way: with a new hit. “Good Time,” her duet with Owl City, just debuted at No. 18 on Billboard’s Hot 100, which means that her breakout No. 1 single won’t forever be alone on her hit list.
It’s pop symbiosis at its most effective: He saves her from that pop purgatory known as one-hit wonderdom, where he had been languishing since 2009, when the Owl City single “Fireflies” hit No. 1 on the Hot 100, and she helps get him out of it. Sure Katy Perry could have accomplished the same thing in the middle of a dead sleep, but that hardly would have been a meeting of near-equals.
The late ˜70s gave us a plethora of short-term disco stars who lived”and quickly died”by the groove, while the Tacos, the Kajagoogoos and the After the Fires of the early ˜80s, arrived wielding synthesizers and tressed for fifteen minutes and less of success. More recently, in 2005 and 2006, sensitive singer-songwriter guys Daniel Powter (Bad Day) and James Blunt (You’re Beautiful) helped usher out the pre-Rihanna/Katy Perry/Lady Gaga phase of pop.
In 2009, as a higher number of headlining newcomers than usual ascended to the summit (Lady Gaga, Jay Sean and Jason DeRülo, among them), at least one, Owl City”the act behind Fireflies”was bound to never fly anywhere near those heights again. And last year, with dance music dominating the airwaves more dramatically than it had since the aforementioned disco age, we got indie-pop with a beat for exactly one massive hit single, courtesy of Foster the People, who went all the way to No. 3 with Pumped Up Kicks.
Which of 2012’s first-timers so far are most likely to not still be succeeding by their next single? fun., the rock trio that recently spent six weeks at No. 1 with “We Are Young”? Or Gotye, who rode a quirky song and an even more oddball video all the way to the top?
At a quick glance, Gotye seems to have all of the trappings of a one-hit wonder. Interesting name that one might need a pronunciation key to get right? Check. Song that sounds unlike anything else on the radio? Check. A colorful video that jumps off the screen for reasons that have as much to do with the high concept as the song itself? Check.