Generation DIY: Wrap Up

posted in: Features

As everything in life has a beginning, there is always an end. For Generation DIY, I’m not looking at this last post as an end. During the past 6 months, I shared many tips and ideas as well as heard some great stories from all of you”I couldn’t be happier with the outcome of this column. As promised, this will be last installment and wrap up for our PR campaign. So let’s dive into the end, and find our path to stardom.

After compiling your lists of reviews from various media outlets, and sending out your thank yous, make a public announcement to newer fans about happenings within the band. Keep yourself consistent and constantly in the public eye after you launch your PR campaign. No point to light a fire and let it dwindle down 10 minutes later”keep that sucker burning! There isn’t much more in the end other than keeping the relationships strong and tight with all of the media outlets that took the time to listen and review your music. Next time you run a PR campaign, these contacts will come into play and may open doors for larger outlets (like print media giants Rolling Stone, VIBE, etc).

That’s it! Easy enough right? The one suggestion I insist on is to keep in touch with all of your contacts that you’ve made thus far, even if it’s a friendly email to say hello and ask how their week has been. You’re not only building business relationships but friendships that may flourish into something bigger. In the end it’s all about who you know, so never turn down a handshake!

I hope this blog helped all of you aspiring musicians out there, and gave light to new ideas that you may not have thought about. In this day and age, it’s all about ingenuity and keeping your material fresh (whether it’s your music or the business you conduct in pushing your music into the listeners hands). As always, refer to past posts (you can click on my user name and see the back logs) and check out the different topics I’ve touched upon. It never hurts to go back and re-instate some of the different tips covered over the past 6 months. Like I said before, this isn’t an ending, just a farewell for now. Thank you for being such a great friend along the way!

Keep the hustle strong Generation DIY. This,and always will be, YOUR year!

– Internet Warrior