iRock: hook, line and … single?

posted in: FeaturesRock

OSBlog02_iRock_MASTER_01Let’s back it up for a moment. Remember back in the late ˜80s and ˜90s when the music industry played the singles game? For all of you younger readers that’s when a label would release the artist’s single off their album along with two additional tracks, possibly a remix, acoustic or a rare song (depending on settlements). With iTunes taking over the digital age of music retail merchandising, it seems as though the singles game is slowly coming back into play. Since many users nowadays download full albums after previewing or purchasing a single on iTunes, many independent rock artists are beginning to “up-the-bar” of their writing. To stand out amongst the vast sea of artists flooding the Internet, young artists are working harder to write catchier, hit tunes to help them gain recognition and, of course, a nicer paycheck in the end. This week’s edition of iRock showcases OurStage rockers who wrote catchy songs that keep your foot tapping and hair standing on end.

Below you’ll find a playlist ranging from the Indie Rock and Soft Rock Channels that showcase catchy melodies, hooky lyrics, pounding guitar riffs, solid beats and driving bass lines.